This past Thursday I ran a trial session for a video training workshop with a Matt Brown, a reporter for the Lodi News Sentinel, my hometown newspaper. I learned a lot from him…and it seems he picked a few things up from me too. In about four hours we went through gear, shooting, organizing a video story (not quite writing – he is already an excellent writer), and editing. The latter seems to be the challenge with reporters and is what I’m going to have to focus on in these workshops.
But I want to focus on “supers” today. “Super” is short for “superimpose.” When you watch TV news you nearly always seen a title across interviews in the lower third of the screen. This title is superimposed over the video and serves a purpose. The top line is the name of the person and the bottom line is their title or a descriptor. A very efficient way to get information out without having to introduce them in the narration. You can use supers over interviews or to identify locations. It is important to keep them concise – if the descriptor is too long, then the lettering becomes too small to read…especially on the web.
And, by the way, Matt did a “super” job on his first package, which I hope to post sometime soon.